For the third consecutive year, a Blood Donation Campaign was organized by Ivorycares on 26th April 2008 from 10.00am to 2.00pm at Ivory Corporate Office. The objective of this campaign is to substantiate the blood bank of Penang General Hospital which has a high usage rate. Additionally, this campaign is also aimed to foster a sense of social responsibility amongst ivory staffs and the general public. YB Tuan Phee Boon Poh, the State Exco for Health, Welfare & Caring Society was invited to grace this meaningful event. Also present were, YB Tuan Danny Law Heng Kiang, State Exco for Tourism Development, Culture Arts & Heritage, YB Tuan Jeff Ooi Chuan Aun, Jelutong MP and YB Tuan Ng Wei Aik, KOMTAR Assemblyman. A total of 71 blood packets were successfully collected via this noble event.